The details:
835 WASHINGTON STREET
NEW YORK NY
Sugar Factory American Brasserie – The Lowdown
Sugar Factory has Kylie Jenner and her sisters to thank for elevating the franchise from a children’s party mecca to a celebrity-endorsed megabrand with locations across the globe. The juggernaut’s Meatpacking location plays host to an array of Hollywood starlets and local style icons, generating an explosion of social-media buzz and frequent promotion of its signature Couture Pops, which have turned sweets into a designer accessory. The 9,000-square-foot brasserie and retail store has the aesthetic of a high-end French brasserie, complete with twinkling glass chandeliers, black-and-white tiling, and curved leather booths. For those seeking to hide from the paparazzi, there’s a VIP room on the top floor for private events. Visit during summer and grab a seat on the outdoor patio for prime people watching; or opt for a gelato from the go-to service window. Give yourself diabetes with one of Sugar Factory’s infamous goblets: 60-ounce colorful cocktails garnished with gummies and dry ice. (Hint: there’s a reason it’s the most Instagrammed restaurant in America).
