TOMMY HILFIGER – NYFW S/S17

SHOW: Tommy Hilfiger – S/S 2017
LOCATION: Pier 16, South Street Seaport
DATE: Sept.9
START TIME: 7PM

Tommy Hilfiger RTW Spring 2017

Tommy Hilfiger RTW Spring 2017

TOP INSTA LOOK: Consumers pounced on Hilfiger’s logoed band jacket, patriotic nylon bomber and power trooper military trench coat.

BEHIND THE SCENES: Carnival rides, food stalls and arcade-style games lining Pier 16 at South Street Seaport amid the designer’s namesake ‘Tommy Carnival’, which showcased his see-now-buy-now fall collection. Complete with a 40-foot big wheel, tattoo stalls, burger and fries and donut shops, lucky dips and wurlitzers, Hilfiger created a fashion Disneyland,

OFF PROBATION: A fall-ready cream fur coat worn over a nautical print navy one-piece swimsuit, styled with black leather boots, thigh-high glitzy socks and a dark blue fringed bandana necktie.

GOOD BEHAVIOUR BOND: A matching orange tracksuit combo featuring white and navy piping detail, styled with an American-influenced necktie and over peeking-out Tommy logoed briefs.

INSPIRED BY: Intent on creating a ‘true democratization of fashion’, the designer’s ‘Tommy Pier’ was influenced by harbor front fairs from Coney Island to Santa Monica, featuring fairground rides, carnival games and a mix of vendors and retail pop-up stores.

POP CULTURE-NOD: Show opener Gigi Hadid, Taylor Hill, Chanel Iman, Sara Sampaio, Stella Maxwell, Hailey Baldwin, Josephine Skriver, Lottie Moss and Delilah Belle Hamlin grabbing a plate of pickle chips on the boardwalk near Hadid’s pad down at South Street Seaport the morning after a champagne-fueled sleepover after making a model posse cameo at Taylor Swift’s final concert closing her 1989 global tour.

WEAR IT TO: The delayed F train journey to Coney Island with your parents on a chilly October fall day, an outing which you’ve decided is an easy way to kill an entire vacation day by providing your visitors with photo ops with snake charmers and the chance to ride the Cyclone, followed by a condiment-laden Nathan’s Famous hotdog. Think toasting S’mores over a fire pit in Montauk after a day of sailing on Sag Harbor.

OVERHEARD COURTSIDE: “Do you want to share an Uber to the Harper’s Bazaar shindig at the Plaza?”

SPOTTED: Olivia Culpo, Harley Viera-Newton, Yolanda and Anwar Hadid, Taylor Swift, Hailey Baldwin, Martha Hunt, Kris Jenner, Corey Gamble, Caroline Vreeland, Shea Marie, Olivia Palermo, Johannes Huebl, Lewis Hamilton, Chelsea Leyland, Will.i.am, Dee Ocleppo, Rachel Hilbert, Emily DiDonato, Doutzen Kroes.

COLOR WHEEL: Navy, orange, red, white, black leather, denim, khaki, cream fur, grey.

THE DOCKET: The All-American on-demand shoppable show set social media aflutter took the brand’s nautical aesthetic to the next level via a seaside funfair carnival affair, featuring athletic track-wear and preppy chic numbers perfectly suited for the highly-charged U.S. election season.

Tommy Hilfiger RTW Spring 2017

Tommy Hilfiger RTW Spring 2017

Tommy Hilfiger RTW Spring 2017

Tommy Hilfiger RTW Spring 2017

Tommy Hilfiger RTW Spring 2017

Tommy Hilfiger RTW Spring 2017

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Tommy Hilfiger RTW Spring 2017

 

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